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WHAT OUR CUSTOMERS SAY

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AEBI SCHMIDT GROUP

 

Potential-Oriented Growth Strategy of an International Municipal Vehicle Producer


“The ASH Group is a key system provider of technical solutions for cleaning and clearing traffic areas, as well as mowing green spaces in challenging terrain. Our offering includes vehicles, attachments and mounted equipment, along with services such as maintenance and telematics. Through the <Strategy ASH 2021> program, we are targeting strong international growth and the further development of our business model.

 

Having previously experienced fruitful collaboration with Stefan Dähler and his seasoned colleagues, we jointly launched this ambitious initiative once again. The initial strategy definition phase was completed swiftly, thanks in part to their proven methodological toolkit and broad, recognized expertise. In focused collaboration with our leadership team, we developed a well- grounded, distinctly market- and value-potential-oriented growth concept, supported by a tailored top-level organizational structure and prioritized implementation directions for large-scale transformation. With the critical perspective of external, implementation-driven strategists, the consultants from expercellence GmbH provided valuable input on topics such as business model development, offering design, product modularization, and our China strategy. Discussions were conducted respectfully and at eye level across all organizational tiers. Without any know-it-all attitude and with genuine passion, success-critical aspects were proactively addressed and guided toward actionable solutions.
 

I greatly value the pleasant, inspiring, and — quite literally — valuable
collaboration.”


Stefan Heiniger, CEO, ASH Group, CH-Frauenfeld 
(Position held at the time of the project)

 

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