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WHAT OUR CUSTOMERS SAY
VELUX
Market Initiative for Sustainable Growth at a Leading Building Supplier
“Despite its strong market position, VELUX faces increasing competitive pressure in the highly contested Swiss construction market. At the same
time, energy and architectural trends demand new solutions in both products and services. <Protect and Grow> is our most important project, designed to strategically gain market share.
With the compelling approach of ‘expercellence GmbH,’ we mobilized our entire team for this market initiative. Insights from numerous customer interviews and further analyses by the consultant led to quantified medium- and long-term objectives. Jointly formulated strategic directions and implementation projects supported by the organization are the results of
this structured process. For example, selected success factors of our business model are being refined, and emotional aspects of our brand and customer relationships are being deepened.
Stefan Dähler has been crucial to the sustainable success of this project,
right through to its implementation. His efficient methodology, along with motivating examples and experiences from other companies, drives us forward. He provides clear and actionable impulses for improvement and keeps the implementation projects on track. Everyone enjoys the work, and we take pride in our shared success. I would gladly work with Stefan Dähler again at any time.”
Felix Egger, CEO, Velux Schweiz AG, CH-Olten-Trimbach
(Position held at the time of the project)
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