WHAT OUR CUSTOMERS SAY
Marketing initiative for sustainable growth of a leading building supplier
- Felix Egger, CEO, Velux Schweiz AG, CH-O
„Although positioned well, VELUX is challenged with increasing competitive pressure in the swiss construction market. At the same time, energetic and architectural trends are creating a demand for novel solutions. <Protect and Grow> is our most important project, a targeted effort to increase our market share.
Due to the convincing approach of 'expercellence', we were able to mobilize our whole workmanship for this marketing initiative. Insights from many customer interviews and further analyses of the consultant lead to